DATA SCIENCE & AI
Data science, also known as data-driven science, is an interdisciplinary field of scientific methods, processes, algorithms and systems to extract knowledge or insights from data in various forms, either structured or unstructured.
Data science is a "concept to unify statistics, data analysis, machine learning and their related methods" in order to "understand and analyze actual phenomena" with data. It employs techniques and theories drawn from many fields within the broad areas of mathematics, statistics, information science, and computer science, in particular from the subdomains of machine learning, classification, cluster analysis, uncertainty quantification, computational science, data mining, databases, and visualization.
Our expertise in Data Science can help you harness your Big Data and turn it into real business value.
Some of our key services include:
- Analyzing data assets of an organization
- Developing Data Science roadmaps
- Creating algorithms to address data challenges
- Creating visualizations
Different Solutions we are providing:
- Customer 360 degree - get a holistic view of your customers including behavioral and cognitive insights
- Segmentation - cluster and leverage look-alike modeling for segment enrichment and expansion
- Recommendation Engine - increase upsell and cross sell opportunities using personalized product/ service recommendations
- Campaign Analytics – maximizing ROI by monitoring marketing spend across multiple digital channels and campaigns
- Churn Management - Identify the customers who are at risk, and decide on best action plan based on long term benefits using customer life time value computations
Our team will help you to identify and understand right information and insights to create better business outcomes.